The design of a 1.4 million square foot New York City headquarters aims to create a space that embodies the company's distinctive culture and pays homage to the local NYC community. The six workplace floors were designed with unique thematic atmospheres, transitioning from Shadow to Light and Complex to Simple, with graphics supporting these shifts in mood. Custom signage and wayfinding systems help guide employees through the space, while bold exterior and lobby integrate the building’s history as a rail terminal. This cohesive approach transformed the headquarters into a versatile, creative space that fosters connection and innovation.

Project completed at GHD Partners.

Undisclosed

Designer

Nada Ahmed, Kelly Brandon, Brandon Cannon, Tyler Cheli, Jennifer Choi, Melina MacFarlane, Mackenzie Palma, Nico Raddatz, Lynnae Strait, Bonnie Tran, Liz Tran, Lisa Weltman, Stephanie Wilkins, Carla Zorilla-Tran